Film Titles

This research project focus on film title design in western cinema, between 1894 to 2010 through genealogical and semiotic analysis of typography of film. This project demonstrates the evolution and dynamism of typography, which we can chart by paying attention to how typefaces themselves have changed over time. This project is an examination of the relationship between font and typeface, whereby the typeface itself becomes the imagery associated with the formal conventions of genre. The main wider field of study is ‘The Visible Word’ where semiotics and images meet, the point at which words become images since the research will look into deconstructing film genre typographic forms in relationship with language and communication. Therefore it will also touch upon film studies, more specifically, the field of film genre studies. This research is interesting because film credits are a significant area where graphic design interfaces with the film industry.